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The changing face of influence in mining

At last count, Mark Bristow had a grand total of 28 followers on Instagram. Despite his failure to achieve official “influencer” status, the Barrick Gold CEO is still likely to feature prominently in Mining Journal’s annual list of mining’s most influential people, out next week.

The changing face of influence in mining The changing face of influence in mining The changing face of influence in mining The changing face of influence in mining The changing face of influence in mining

How will the mining sector adapt to the scrutiny of ESG-focused millenials?

Bristow's ability to shape the industry will no doubt endure until - and possibly beyond - his retirement, but it is worth considering how the rise of an Instagram generation is changing what we mean