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Time to focus on diamond basics

Given the current inclement state of the diamond industry, I thought it would be useful to take a few steps back and break the convoluted dynamics of the industry down into the simplest fundamental concept in economics: supply and demand.

Time to focus on diamond basics Time to focus on diamond basics Time to focus on diamond basics Time to focus on diamond basics Time to focus on diamond basics

Chow Tai Fook, Greater China’s largest diamond jeweller, Qianmen Avenue, Beijing

Despite the fact that the diamond industry is heavily concentrated, and still possesses tones congruent with its relatively recently removed history of being a monopoly, end-consumer demand is still