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Brand new day

‘Brand premiums’ might be coming for miners, says the head of the one of the world’s leading mining consulting firms, which this year merged with a fast-growing, private-equity backed sustainability consultancy. “We thought it was a very good strategic move because that’s where the world is going. We said to ourselves, mining is screwed unless it follows the same path.”

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CSA Global managing partner Jeff Elliott has worked in the industry over three decades.