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A boring book club

There is an old criticism, levelled at sports people most regularly, who allow themselves to be steered away from the planned course by unsubstantiated opinion, generally positive (though not exclusively), regarding their own abilities.

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The industry needs to stop reading its own press and start tackling the drivers of transformation

The phrasing used is that the athlete has been ‘reading their own press'. In doing so, they lose sight of what they need to concentrate on to ensure further successes. The root of this e...